SPORTS MEDIA WORKSHOP: THE BALL IS ROLLING, WHO CAN SCORE?
Recently, football and sports are always in the top searched among Vietnamese internet users, on TV highlight news and front page of newspapers… Broadcast license of Premiere League in Vietnam… Vietnam football team make history at AFC U23 2018… Vietnam fans can enjoy live Champions League after all on K+… Which TV channels broadcast World Cup 2018…
Advertisers in Vietnam are now finding opportunities to leverage the popularity of sports content to engage with their target audience and become the market leader.
SPORT MEDIA: THE BALL IS ROLLING, WHO CAN SCORE?
Tuesday, 7th August 2018, 1:30pm
at Hotel des Arts Saigon, M Gallery Collection
76 - 78 Nguyen Thi Minh Khai, Dist.3, Ho Chi Minh City
This is the EXCLUSIVE workshop for senior media experts in Vietnam, organized by K+ Advertising.
Speakers of events who are high managers from media agency, client, media platform and research organization will share with you an update about global and Vietnamese media landscape; sports marketing opportunities; and sports following habit of Vietnamese viewers.
The workshop will be followed by a networking session with complementary drinks and finger food at a refined social club with breathtaking views of Saigon.
- Afternoon – Sport Media Workshop:
- Pierre-Paul Vander Sande - GD of Canal Plus Advertising
- Koon Kee PHUA - CEO, Aquarius Vietnam
- Xavier DEPOUILLY - GM of Indochina Research
- Đoàn Yến Nhi - Deputy General Director of Kangaroo Vietnam
- Tea / Coffee break & Networking
- Discussion in group:" How K+ Advertising can help brand well reach to their target audience?"
- One-on-one discussion with K+ Management
- Evening – Drinking & Networking (Only for K+’s guests)
- K+ Speech * Prize announcement
- Networking, Finger food & Drinking
- Lucky draw & closing
Pierre-Paul Vander Sande
Managing Director Canal+ Advertising
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Pierre-Paul Vander Sande is well experienced Managing Director with a demonstrated history of working in the marketing and advertising industry.
He has excellent skill in Advertising, City Marketing, Integrated Marketing, Television, and Media Planning.
He has strong business development professional with a Graduate focused in Politics - Communication, Information & Journalism from Université libre de Bruxelles.
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Koon Kee PHUA
CEO, Aquarius Vietnam
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Koon Kee is co-founder and CEO of Aquarius Vietnam. He is also a member of the International Advisory Council in Vietnam of Singapore
Management University (SMU).
Aquarius Vietnam is the media representative for Discovery Networks, The New York Times, Sony Pictures Television, CJ Media, and Channel NewsAsia.
For sports marketing, Aquarius Vietnam represents and/or partners with VSTV K+, Eurosport, Mediapro, and International Table Tennis Federation.
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Xavier DEPOUILLY
GM of Indochina Research
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Xavier has been in Vietnam for 12 years working for Kantar Media and Anvien TV and for 5 years as General manager for Indochina Research.
He carries omnibus and ad-hoc survey for agencies, brands and TV channels and will bring some insight on audience profile and sports fans.
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Đoàn Yến Nhi
Deputy General Director of Kangaroo Vietnam
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Over 20 years in FMCG industry including food and beverage, familiar with wide range of consumers groups including gender, age, SEC, …
Full knowledge in general management and consumer insights, market insight, route to market, Yen Nhi is contributing to the success of Kangaroo in home appliance industry, be an integral brand in Vietnamese families and their daily life
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Schedule:
Date: August 7
th 2018
- Afternoon – Sport Media Workshop – From 1:30 to 5:30 pm
- Presentation of speakers
- Tea / Coffee break & Networking
- Evening – Drinking & Networking (Only for K+’s guests) - From 6:15 to 8:00 pm
- K+ Speech * Prize announcement
- Networking, Finger food & Drinking
- Lucky draw & closing
This event is by invitation only. Due to limited seating, please reserve your seat
by email to hoc.vuong@vstv.vn by 2nd August 2018
